:root {
  --red: #e53935;
  --red-dark: #c62828;
  --ink: #14171f;
  --muted: #616977;
  --line: #e5e7eb;
  --soft: #f5f6f8;
  --white: #fff;
  --dark: #171a22;
  --shadow: 0 22px 60px rgba(17, 24, 39, .12);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; font-family: "Manrope", Arial, sans-serif; color: var(--ink); background: #fff; font-size: 16px; line-height: 1.65; }
a { color: inherit; text-decoration: none; }
svg { width: 24px; fill: none; stroke: currentColor; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; }
.container { width: min(1160px, calc(100% - 40px)); margin-inline: auto; }

.site-header { position: sticky; top: 0; z-index: 50; background: rgba(255,255,255,.94); backdrop-filter: blur(14px); border-bottom: 1px solid rgba(229,231,235,.8); }
.nav-wrap { height: 78px; display: flex; align-items: center; justify-content: space-between; gap: 32px; }
.brand { display: inline-flex; align-items: center; font-weight: 800; letter-spacing: -.06em; font-size: 23px; line-height: 1; }
.brand img { display: block; width: 216px; height: auto; }
.brand-main { color: var(--ink); }
.brand-plus { background: var(--red); color: #fff; padding: 7px 8px; margin-left: 6px; letter-spacing: -.04em; font-size: 14px; border-radius: 4px; }
.desktop-nav { display: flex; gap: 34px; margin-left: auto; }
.desktop-nav a { color: #4b5260; font-size: 14px; font-weight: 600; transition: color .2s; }
.desktop-nav a:hover { color: var(--red); }
.button { display: inline-flex; justify-content: center; align-items: center; min-height: 52px; padding: 0 24px; border: 0; border-radius: 7px; background: var(--red); color: #fff; font: 700 15px/1 "Manrope", sans-serif; box-shadow: 0 10px 28px rgba(229,57,53,.22); cursor: pointer; transition: transform .2s, background .2s, box-shadow .2s; }
.button:hover { background: var(--red-dark); transform: translateY(-2px); box-shadow: 0 14px 30px rgba(229,57,53,.3); }
.button-small { min-height: 44px; padding: 0 19px; font-size: 13px; }

.hero { position: relative; min-height: 690px; overflow: hidden; background: linear-gradient(90deg, #fff 0%, #fff 55%, #f3f4f6 55%, #f3f4f6 100%); }
.hero::after { content: ""; position: absolute; right: -125px; top: 74px; width: 640px; height: 382px; background: url("a-acontrol-fondo.svg") center/contain no-repeat; opacity: .09; pointer-events: none; }
.hero-grid { min-height: 690px; display: grid; grid-template-columns: 1.02fr .98fr; align-items: center; gap: 70px; position: relative; z-index: 1; }
.eyebrow, .section-label { display: flex; align-items: center; gap: 10px; color: var(--red); text-transform: uppercase; font-size: 12px; letter-spacing: .15em; font-weight: 800; }
.eyebrow span { width: 24px; height: 2px; background: var(--red); }
h1, h2, h3, p { margin-top: 0; }
h1 { margin: 20px 0 25px; max-width: 660px; font-size: clamp(44px, 5.3vw, 68px); line-height: 1.05; letter-spacing: -.055em; font-weight: 800; }
h1 strong { color: var(--red); font-weight: 800; }
.hero-lead { max-width: 590px; color: var(--muted); font-size: 18px; line-height: 1.75; }
.hero-actions { display: flex; align-items: center; gap: 25px; margin-top: 33px; }
.text-link { font-size: 14px; font-weight: 700; }
.text-link span { color: var(--red); margin-left: 5px; }
.hero-trust { margin-top: 34px; display: flex; flex-wrap: wrap; gap: 18px; color: #555e6c; font-size: 12px; font-weight: 700; }
.check { display: inline-flex; align-items: center; justify-content: center; width: 18px; height: 18px; background: #fce9e8; color: var(--red); border-radius: 50%; margin-right: -10px; }

.hero-visual { position: relative; min-height: 450px; }
.search-card { position: absolute; left: 0; top: 36px; width: min(100%, 485px); padding: 0 27px 30px; background: #fff; border-radius: 12px; box-shadow: var(--shadow); transform: rotate(-1deg); }
.browser-top { height: 47px; margin: 0 -27px 22px; padding: 0 17px; display: flex; align-items: center; gap: 7px; background: #fafafa; border-bottom: 1px solid #eee; border-radius: 12px 12px 0 0; }
.browser-top i { width: 8px; height: 8px; border-radius: 50%; background: #ddd; }
.browser-top i:first-child { background: var(--red); }
.browser-top span { margin-left: auto; margin-right: auto; font-size: 10px; color: #9aa0aa; }
.search-input { height: 50px; padding: 0 17px; display: flex; align-items: center; gap: 12px; border: 1px solid #dddfe4; border-radius: 25px; color: #363b46; font-size: 14px; box-shadow: 0 3px 11px rgba(0,0,0,.04); }
.search-input svg { width: 18px; color: #8c929d; }
.result-count { margin: 18px 2px 12px; color: #a1a6af; font-size: 9px; }
.search-result { display: grid; grid-template-columns: 42px 1fr; gap: 12px; }
.result-logo { width: 40px; height: 40px; display: grid; place-items: center; background: #fce9e8; color: var(--red); border-radius: 50%; font-weight: 800; }
.search-result small { color: #777f8b; font-size: 9px; }
.search-result h3 { margin: 2px 0 7px; color: #1a5bb5; font-size: 16px; }
.search-result p { margin: 0; color: #666e79; font-size: 10px; line-height: 1.5; }
.lead-card { position: absolute; right: -10px; bottom: 47px; width: 250px; padding: 18px; display: flex; gap: 13px; background: var(--dark); color: #fff; border-radius: 10px; box-shadow: 0 20px 40px rgba(0,0,0,.22); }
.lead-icon { width: 36px; height: 36px; flex: 0 0 auto; display: grid; place-items: center; background: var(--red); border-radius: 50%; font-weight: 800; }
.lead-card div:last-child { display: flex; flex-direction: column; }
.lead-card small { color: #aeb5c1; font-size: 9px; text-transform: uppercase; letter-spacing: .11em; }
.lead-card strong { font-size: 13px; }
.lead-card span { color: #aeb5c1; font-size: 9px; }
.visual-badge { position: absolute; left: -22px; bottom: 34px; width: 122px; height: 122px; padding: 22px; display: flex; flex-direction: column; justify-content: center; color: #fff; background: var(--red); border-radius: 50%; box-shadow: 0 16px 32px rgba(229,57,53,.28); }
.visual-badge strong { font-size: 27px; line-height: 1; }
.visual-badge span { margin-top: 7px; font-size: 8px; line-height: 1.35; text-transform: uppercase; letter-spacing: .08em; }

.problem { padding: 100px 0; border-bottom: 1px solid var(--line); }
.problem-grid { display: grid; grid-template-columns: 1fr .8fr; gap: 100px; align-items: start; }
h2 { margin: 15px 0 0; font-size: clamp(34px, 4vw, 48px); line-height: 1.15; letter-spacing: -.045em; }
.problem-copy { padding-top: 27px; color: var(--muted); font-size: 17px; }
.problem-copy p:last-child { margin-bottom: 0; }

.steps { padding: 115px 0 125px; background: var(--soft); }
.section-head { max-width: 680px; margin: 0 auto 58px; }
.centered { text-align: center; }
.centered .section-label { justify-content: center; }
.section-head p { margin: 17px auto 0; color: var(--muted); }
.steps-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.step-card { position: relative; min-height: 315px; padding: 36px; background: #fff; border: 1px solid #e2e4e8; border-radius: 9px; transition: transform .25s, box-shadow .25s; }
.step-card:hover { transform: translateY(-6px); box-shadow: 0 20px 45px rgba(17,24,39,.09); }
.step-card.featured { color: #fff; background: var(--dark); border-color: var(--dark); transform: translateY(-12px); }
.step-card.featured:hover { transform: translateY(-18px); }
.step-number { position: absolute; right: 27px; top: 23px; color: #d7dae0; font-size: 12px; font-weight: 800; }
.featured .step-number { color: #656b77; }
.icon-box { width: 56px; height: 56px; display: grid; place-items: center; margin-bottom: 54px; background: #fce9e8; color: var(--red); border-radius: 8px; }
.featured .icon-box { background: var(--red); color: #fff; }
.step-card h3 { margin-bottom: 12px; font-size: 20px; }
.step-card p { margin: 0; color: var(--muted); font-size: 14px; }
.featured p { color: #aeb4bf; }

.difference { padding: 120px 0; background: var(--dark); color: #fff; overflow: hidden; }
.difference-grid { display: grid; grid-template-columns: 1fr .8fr; gap: 100px; align-items: center; }
.section-label.light { color: #ff8a87; }
.difference h2 { font-size: clamp(46px, 5vw, 64px); }
.difference h2 span { color: var(--red); }
.difference-copy > p { max-width: 560px; margin: 24px 0 34px; color: #aeb4bf; font-size: 17px; }
.feature-list { list-style: none; padding: 0; margin: 0; display: grid; gap: 22px; }
.feature-list li { display: flex; gap: 15px; }
.feature-list li > span { width: 25px; height: 25px; flex: 0 0 auto; display: grid; place-items: center; margin-top: 2px; background: var(--red); border-radius: 50%; font-size: 12px; font-weight: 800; }
.feature-list div { display: flex; flex-direction: column; }
.feature-list strong { font-size: 15px; }
.feature-list small { margin-top: 3px; color: #9ca3af; font-size: 12px; }
.exclusive-card { padding: 40px; color: var(--ink); background: #fff; border-radius: 11px; box-shadow: 22px 22px 0 rgba(229,57,53,.12); }
.exclusive-label { color: #89909c; font-size: 10px; font-weight: 800; text-transform: uppercase; letter-spacing: .13em; }
.keyword { margin: 20px 0 26px; padding: 20px 0 25px; border-bottom: 1px solid var(--line); font-size: 25px; font-weight: 800; letter-spacing: -.03em; }
.keyword span { color: var(--red); }
.lock-row { display: flex; align-items: center; gap: 15px; }
.lock-icon { width: 48px; height: 48px; display: grid; place-items: center; background: #fce9e8; color: var(--red); border-radius: 8px; }
.lock-row div:last-child { display: flex; flex-direction: column; }
.lock-row strong { font-size: 14px; }
.lock-row small { color: #8c939d; font-size: 10px; }
.exclusive-card > p { margin: 25px 0 8px; color: var(--muted); font-size: 12px; }
.exclusive-card > a { color: var(--red); font-size: 13px; font-weight: 800; }
.exclusive-card > a span { margin-left: 7px; }

.includes { padding: 120px 0; }
.includes-grid { display: grid; grid-template-columns: .8fr 1fr; gap: 120px; }
.includes-intro > p { margin: 24px 0 30px; color: var(--muted); }
.annual { padding: 20px 22px; display: flex; flex-direction: column; background: var(--soft); border-left: 3px solid var(--red); }
.annual strong { font-size: 13px; }
.annual span { color: var(--muted); font-size: 11px; }
.includes-list { border-top: 1px solid var(--line); }
.includes-list article { padding: 24px 0; display: grid; grid-template-columns: 48px 1fr; gap: 20px; border-bottom: 1px solid var(--line); }
.includes-list article > span { color: var(--red); font-size: 11px; font-weight: 800; }
.includes-list h3 { margin: 0 0 5px; font-size: 17px; }
.includes-list p { margin: 0; color: var(--muted); font-size: 13px; }

.crm-section { padding: 0 0 120px; }
.crm-card { min-height: 245px; padding: 50px 58px; display: grid; grid-template-columns: 90px 1fr 1fr; gap: 42px; align-items: center; background: var(--soft); border-radius: 12px; }
.crm-mark { width: 78px; height: 78px; display: grid; place-items: center; background: var(--ink); color: #fff; border-radius: 12px; font-size: 30px; font-weight: 800; letter-spacing: -.08em; }
.crm-mark span { color: var(--red); }
.crm-copy h2 { margin-top: 10px; font-size: 29px; }
.crm-copy p { margin: 13px 0 0; color: var(--muted); font-size: 13px; }
.crm-flow { display: flex; align-items: center; justify-content: flex-end; gap: 13px; }
.crm-flow div { display: flex; flex-direction: column; }
.crm-flow span { color: var(--red); font-size: 10px; font-weight: 800; }
.crm-flow strong { font-size: 12px; }
.crm-flow i { color: #b9bec6; font-style: normal; }

.contact { padding: 120px 0; color: #fff; background: var(--red); }
.contact-grid { display: grid; grid-template-columns: .8fr 1fr; gap: 100px; align-items: center; }
.contact .section-label.light { color: #ffd0cf; }
.contact-copy h2 { font-size: clamp(42px, 5vw, 62px); }
.contact-copy > p { margin: 25px 0 32px; color: #ffe1e0; font-size: 17px; }
.contact-promise { display: flex; align-items: center; gap: 13px; }
.contact-promise > span { width: 33px; height: 33px; display: grid; place-items: center; background: #fff; color: var(--red); border-radius: 50%; font-weight: 800; }
.contact-promise p { margin: 0; display: flex; flex-direction: column; }
.contact-promise small { color: #ffd1cf; }
.contact-form { padding: 40px; background: #fff; color: var(--ink); border-radius: 12px; box-shadow: 0 25px 70px rgba(112,17,15,.25); }
.contact-form h3 { margin-bottom: 4px; font-size: 24px; }
.contact-form > p { margin-bottom: 25px; color: var(--muted); font-size: 13px; }
.form-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
label { display: block; margin-bottom: 16px; }
label > span { display: block; margin-bottom: 6px; color: #4f5662; font-size: 11px; font-weight: 800; }
input { width: 100%; height: 47px; padding: 0 14px; border: 1px solid #dfe2e7; border-radius: 6px; outline: 0; font: 500 13px "Manrope", sans-serif; transition: border .2s, box-shadow .2s; }
input:focus { border-color: var(--red); box-shadow: 0 0 0 3px rgba(229,57,53,.1); }
.form-button { width: 100%; }
.form-note { display: block; margin-top: 11px; color: #969ca6; text-align: center; font-size: 9px; }
.hp-field { position: absolute !important; left: -10000px !important; width: 1px !important; height: 1px !important; overflow: hidden !important; }
.contact-result { padding: 48px 38px; background: #fff; color: var(--ink); border-top: 4px solid var(--blue); border-radius: 8px; box-shadow: 0 25px 70px rgba(0,0,0,.27); text-align: center; }
.contact-result[hidden] { display: none; }
.result-check { width: 64px; height: 64px; display: grid; place-items: center; margin: 0 auto 20px; color: #fff; background: var(--blue); border-radius: 50%; font-size: 30px; font-weight: 800; }
.contact-result h3 { margin-bottom: 9px; font-size: 27px; }
.contact-result p { margin: 0; color: var(--muted); font-size: 14px; }
.contact-result.error { border-top-color: var(--red); }
.contact-result.error .result-check { background: var(--red); }

footer { padding: 38px 0; background: #111319; color: #fff; }
.footer-wrap { display: flex; align-items: center; gap: 35px; }
.footer-brand { padding: 9px 12px; background: #fff; border-radius: 5px; }
.footer-brand img { width: 190px; }
.footer-wrap p { margin: 0; color: #8f96a2; font-size: 11px; }
.footer-wrap p:last-child { margin-left: auto; }
.whatsapp { position: fixed; right: 24px; bottom: 24px; z-index: 40; width: 54px; height: 54px; display: grid; place-items: center; background: #25d366; color: #fff; border-radius: 50%; box-shadow: 0 10px 30px rgba(0,0,0,.22); transition: transform .2s; }
.whatsapp:hover { transform: translateY(-4px) scale(1.03); }
.whatsapp svg { width: 28px; fill: currentColor; stroke: none; }

@media (max-width: 980px) {
  .desktop-nav { display: none; }
  .hero { background: linear-gradient(180deg, #fff 0%, #fff 58%, #f3f4f6 58%, #f3f4f6 100%); }
  .hero-grid { padding: 85px 0 75px; grid-template-columns: 1fr; gap: 55px; }
  .hero-copy { max-width: 720px; }
  .hero-visual { width: min(600px, 100%); margin: 0 auto; }
  .problem-grid, .difference-grid, .includes-grid, .contact-grid { grid-template-columns: 1fr; gap: 50px; }
  .steps-grid { gap: 15px; }
  .step-card { padding: 28px; }
  .crm-card { grid-template-columns: 75px 1fr; }
  .crm-flow { grid-column: 1 / -1; justify-content: center; }
}

@media (max-width: 720px) {
  .container { width: min(100% - 28px, 1160px); }
  .nav-wrap { height: 68px; }
  .brand { font-size: 19px; }
  .brand img { width: 174px; }
  .brand-plus { font-size: 11px; }
  .button-small { padding: 0 14px; font-size: 11px; }
  .hero-grid { padding-top: 65px; }
  h1 { font-size: 42px; }
  .hero-lead { font-size: 16px; }
  .hero-actions { align-items: flex-start; flex-direction: column; }
  .hero-trust { display: grid; grid-template-columns: 18px 1fr; gap: 9px 5px; }
  .check { margin: 0; }
  .hero-visual { min-height: 410px; }
  .search-card { padding-inline: 20px; }
  .browser-top { margin-inline: -20px; }
  .lead-card { right: 0; bottom: 40px; }
  .visual-badge { left: -4px; bottom: 15px; width: 105px; height: 105px; }
  .problem, .steps, .difference, .includes, .contact { padding: 82px 0; }
  .steps-grid { grid-template-columns: 1fr; }
  .step-card, .step-card.featured { min-height: 260px; transform: none; }
  .step-card.featured:hover { transform: translateY(-6px); }
  .icon-box { margin-bottom: 35px; }
  .exclusive-card { padding: 30px 24px; }
  .includes-grid { gap: 40px; }
  .crm-section { padding-bottom: 82px; }
  .crm-card { width: calc(100% - 28px); padding: 35px 25px; grid-template-columns: 1fr; gap: 22px; }
  .crm-flow { grid-column: auto; justify-content: flex-start; flex-wrap: wrap; }
  .form-grid { grid-template-columns: 1fr; gap: 0; }
  .contact-form { padding: 30px 22px; }
  .footer-wrap { align-items: flex-start; flex-direction: column; gap: 12px; }
  .footer-wrap p:last-child { margin-left: 0; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition: none !important; }
}

/* Propuesta 5: balance entre rojo, azul ACONTROL y neutros */
:root {
  --blue: #00aee8;
  --blue-dark: #087da3;
  --red: #e53935;
  --red-dark: #c62828;
  --ink: #171a22;
  --dark: #171a22;
  --soft: #f4f5f7;
}

.site-header { border-bottom-color: #e8eaed; }
.brand-plus { background: var(--blue); color: #0a2934; }
.desktop-nav a:hover { color: var(--blue-dark); }
.hero::after { border: 0; border-radius: 0; box-shadow: none; }
.eyebrow { color: var(--blue-dark); }
.eyebrow span { background: var(--blue); }
.search-result h3 { color: #146292; }
.result-logo { background: #e9f8fc; color: var(--blue-dark); }
.browser-top i:first-child { background: var(--blue); }
.visual-badge { background: #252a33; box-shadow: 0 16px 32px rgba(17,24,39,.20); }
.lead-icon { background: var(--red); }
.check { background: #e9f8fc; color: var(--blue-dark); }

.section-label { color: var(--blue-dark); }
.steps { background: var(--soft); }
.icon-box { background: #e9f8fc; color: var(--blue-dark); }
.step-card.featured { background: #20242d; }
.featured .icon-box { background: var(--red); color: #fff; }
.difference { background: #171a22; }
.difference h2 span { color: var(--red); }
.section-label.light { color: #78d9f4; }
.feature-list li > span { background: var(--blue); color: #0a2934; }
.exclusive-card { border-top: 4px solid var(--red); box-shadow: 22px 22px 0 rgba(255,255,255,.055); }
.exclusive-label { color: var(--blue-dark); }
.lock-icon { background: #e9f8fc; color: var(--blue-dark); }
.exclusive-card > a { color: var(--red); }

.annual { background: #f1f3f5; border-left-color: var(--blue); }
.includes-list article > span { color: var(--blue-dark); }
.crm-card { background: linear-gradient(115deg, #eef9fc 0%, #f4f5f7 72%); border: 1px solid #e3e7ea; }
.crm-mark span { color: var(--blue); }
.crm-flow span { color: var(--blue-dark); }

.contact { background: linear-gradient(125deg, #171a22 0%, #242932 100%); }
.contact .section-label.light { color: #78d9f4; }
.contact-copy > p { color: #c4c8cf; }
.contact-promise > span { color: var(--blue-dark); }
.contact-promise small { color: #9ea5af; }
.contact-form { border-top: 4px solid var(--blue); box-shadow: 0 25px 70px rgba(0,0,0,.27); }
.form-button { background: var(--red); color: #fff; }
.form-button:hover { background: var(--red-dark); }
footer { background: #101218; }

@media (max-width: 980px) {
  .hero { background: linear-gradient(180deg, #fff 0%, #fff 58%, #f3f4f6 58%, #f3f4f6 100%); }
  .hero::after { right: -110px; top: auto; bottom: 90px; width: 540px; height: 323px; opacity: .075; }
}

@media (max-width: 720px) {
  .hero::after { right: -125px; bottom: 115px; width: 430px; height: 257px; opacity: .065; }
}